Realty Bites

Our last day with Brad was a monster! Never more evident was it that this three day course must surely be the one that normally lasts for five that he mention in his book ‘Billionaire in Training’.

Not to say it wasn’t good stuff; it was just that there was so much of it and it was a pretty steep curve for someone resting on the lowly, but essential, first rung of the property ladder.
I’m not about to give away the family jewels, or rather the strategies that will have our daughter’s great grandchildren talking about us in reverent tones in he really not so distant future, but make no mistake, just as he did yesterday with businesses, Brad did today with real estate.

Near incredulous figures were amply evidenced and further evidenced by his anecdotes of how he had already done all this. And that is something fundamental about what Brad delivers: this isn’t just theory from someone who went to Business School; he had done it and is still doing it.

Something interesting that emerged during the meal breaks was the relative disparity on the amount that different people had paid. For example the UK price was £4,000 for a pair of tickets with a set of five DVDs included, which were filmed when Brad delivered this course last year in New Zealand.

Australians had pad a similar figure of A$7,500 without receiving any DVDs – what they did reveal was how Brad’s pitch to his various home crowds had whipped the curious up before announcing there were only 20 places – creating a frenzied 10 minutes of signing up. One Aussie thought, although couldn’t be sure, that more than 20 had successfully signed up.

The stunner though was the poor Americans who had apparently paid a whopping US$10,000 each for their tickets to this event. Without any Freebies either!

This isn’t a criticism (although I wonder if my American counterparts would see it this way) and it surely attests to Brad’s undoubted business acumen that he set prices the different markets would sustain.

Action Coach had shouted a free bar to mark the end of the three day course and let’s face it, however close we all might be to our first millions; nobody turns down a free drink! Or three.

We had kinda planned to head out on the town for our last night; however our rather full brains - or perhaps blossoming billionaire wannabe prudence - prompted pizza on Priority Room Service (there is no ordinary room service!) followed by an early night!

The Action Coach Secrets Are Revealed

After the inspirational brain dump of yesterday, day two of the Entrepreneur’s MasterClass began on more familiar ground as Brad Sugars imparted many familiar strategies and a few new ones that he and his team of Action Coach business gurus teach clients the world over.

Or as Brad put it: 'You can't have a business that works without you as the owner until you first have a business that works, and prior to that, it's got to be both commercial and profitable'.

So it was a crash course in the ‘six steps’ that I already know from Profit Club and Action Coach’s 90 Day Planning Seminar. These are the stages that any truly successful business must achieve.

Those six steps are:

1. Mastery


2. Niche


3. Leverage


4. Team


5. Synergy


6. Results
   

Now whilst I have learned this points before there was something truly exceptional about hearing them explained by their author; it breathed a powerful energy into the concept that once again had ideas sparking in my head so fast it hurt!

Brad quickly assumed we would all soon have sparkling examples of such businesses – in fact it was clear some disciples in the room were already there! This allowed him to move on to the dizzy heights of buying, building and selling other businesses – how about that for a paradigm shift? It is not just about building our existing business; it is about taking it to the next level.

Much of the afternoon was spent exploring the franchise model; after all if you can build one successful business model, what would happen if that could be duplicated elsewhere. Think of the passive income that would come from other companies following your lead?

I’m not about to reveal Brad’s secrets here in this blog – you can buy his books and DVDs or even shout for the next Entrepreneur’s MasterClass if you want to know what I know now! Anyway, to reveal it here would be akin to revealing a recipe for homemade explosives. It would be wrong and although you might be curious you would wisely not try it. If you did you would probably end up hurting yourselves and possibly others!

You could always join the local Profit Club! I cannot wait to get back to the Profit Club I attend in Faringdon with my own Action Coach guru Sally Rainbow-Ockwell to start putting this stuff into reality – I already feel like I am practising much of it – this time it will be for real!

Entrepreneurs of the World Unite

It Begins! Somewhere over 300 people from the UK, America, Australia, New Zealand, Singapore, South Africa gathered together today in Las Vegas to hear Billionaire Brad Sugars deliver his Entrepreneur MasterClass.

Much of today was about instilling in us the mindset we need to have to become the successful entrepreneurs we all long to be. Delivered with near evangelical fervour at times it was powerful and motivating stuff.

Brad has that easy going charm that comes with being Australian – and no doubt being a billionaire helps too! But seriously, what he is proving very adept at is illustrating each point he makes with evidence from his own rise to riches – and not in an unhelpful ‘look at me’ kind of way that you might expect, he genuinely explains what he means, and checks back to ensure we’ve all understood his point.

The seminar is rattling along at a considerable pace – you get the feeling that a five day course has been squeezed into three days totally unabridged! Actually Brad keeps rounding on the audience as if they are not paying attention when they do not respond to his questions. The truth is we are all still furiously scribbling away trying to capture the point he just made!

There are real strategies here; real ways to develop not only our business but invest in other businesses too and on how to create real wealth. I mean real, inter-generational wealth that will have descendants born long after we’re dead talking about us as the origin of the family fortune.

It was little wonder that plans for a night out were abandoned for an early supper and an early night as we tried to digest the mountain of information we had been given.