Organic PR seminar offers joined up solutions

Sheepdrove Eco Conference Centre proved a stunning venue for Morgan PR's Organic PR presentation today and it was clear from the sheer excitement and ethusiasm generated by the people who attened the event that we had helped them - we said that this seminar would help them 'enjoy a bountiful harvest in spite of the recession' and we believe that will happen when they employ the tactics we revealed today.

We had been asked to present the seminar by the Federation of Small Businesses as part of the FSB Trading in Tough Times series and there can be little doubt that the tough times had brought record numbers to such a seminar, and from a varied and diverse background.

We sought to balance a terrific amount of information on how to leverage your organic PR - and we have yet to find a company that is not abundant in opportunities - with concrete strategies on how to implement that information to benefit their businesses. A trio of workshops gave delegates the chance to confere on their tables and decide what they would do first when they returned to work.

We were delighted with the enthusiam created during the workshop - there were so many of those attending who we writing down what they were going to do and already many have emailed Morgan PR to tell us what they have done!

We also had the event filmed for our own future public relations by the fantastic Julian Wellings Films and will be posting that video here soon. Part of our presentation explored the value and indeed expectation of video and what a tremendously powerful piece of PR it can be.

Do you belong to a business group or networking organisation that would benefit from our Organic PR seminar? We are also preparing another public event

Trading in Tough Times - Morgan PR asked to deliver Federation of Small Businesses seminar on Organic PR

With the recession biting hard for so many businesses, organisations like the Federation of Small Businesses are working hard to help members and indeed the whole economy combat the downturn.

The 'Trading in Tough Times' seminars are just part of this campaign and Morgan PR was delighted to be invited to speak about public relations.

More specifically we will be offering Organic PR: How to enjoy a bountiful harvest in spite of the recession and whether a start up or a veteran of the boom to bust cycle, this is an seminar you cannot afford to miss if you want to make hay while the sun fails to shine on our economy.

We believe the first recession of the internet age means the rules of PR have changed and you can discover the new rules at this morning Masterclass. It promises to help you discover the publicity opportunities within your business and how to maximise their potential.

If you come along you will discover why you should no longer simply target the media and the myriad of methods for looking after your crop of customers to ensure that bountiful harvest this year and beyond.

The greatest benefit of the approach of this Master Class format is that it gives you short bursts of information and then allows you time to work out how to use the input to benefit your business. You will walk away with some PR collateral ready to use to promote your business ahead of your competitors.

As we said, this workshop is part of the Trading Through Tough Times Programme. The series of Master Classes are both informative and outcome oriented to ensure you leave with information that’s of practical use, not just a note pad of great ideas. Naturally, also built in is time before and after the workshop for you to network freely.

The event is being held on Thursday 26th February at the Sheepdrove Eco Conference Centre at Warren Farm, Lambourn - itself a stunning venue we use for planning days and can heartily recommend.

The cost of the event is £10 for members of the FSB and £12.50 for non-members, including VAT and this includes refreshments. We are hoping many delegates will join us for a light lunch and wander around Sheepdrove Farm for the very reasonable sum of £11.50 per person, again including VAT.

Can you afford not to attend? You can find out more and book your place on this seminar here!

Playing to Your Strengths

Morgan PR went along to the FSB networking lunch at The Angel in Woolhampton today.

Sue Stockdale of Mission Possible spoke to us about making sure we are utilising our strengths in our work, after first identifying what those strengths are. She gave an interesting and lively talk and left us all with much to think about.

Another of the attendees today was Sally Furnell, fitness consultant. Unlike the majority of fitness consultants, Sally focusses in on rehabilitation for those who have had a stroke or heart attack. This area of work is obviously one which Sally is passionate about and she is a real example of someone using her strengths and being guided by what matters to her in her life.

Sue defines strengths as Talents+ Knowledge + Skills. These can be identified by taking a "bird's eye view" of yourself and spotting what you do well. If you think about yourself in your business, how well are you playing to your strengths and what gaps could be filled to help you spend more time on what you do best?

Have You Got a Minute?

Those networkers amongst you could well start spotting some dynamic, all new and improved one minute presentations at your various meetings very soon.

Business people from across West Berkshire and the Thames Valley attended the FSB One Minute Masterclass, organised by Michelle Lucas of GreenFields life and executive coaching and run by ActionCoach Sally Rainbow- Ockwell earlier today at the very swish, indeed Michelin recommended lsq2 brasserie at GreenPark in Reading.

It was cappuchinos and lattes all round as a curious crowd gathered to find out how to improve their pitch when standing jelly-legged in front of other entrepeneurs.

With some killer tips dished out by Sally it was left to Lucy Venables of Red Prosper and my fellow director and husband, Nigel went first to show us how it should be done.

Working in couples and groups, confidence soon grew and by the end, the nerve wracking ordeal that is public speaking seemed slightly less daunting.

So look out for the polished pitches coming to a meeting near you soon!